The Walking Dead: Zombie Hands Countdown Billboard

Now this is some cool thinking from the Walking Dead team. They do think up a lot of creative answers to advertising their show, and it pays. This one was created by Leo Burnett in Canada and placed in Toronto’s Union Station. The brief was I presume, to find an interesting way of counting down the days until the new season of the show starts, what better way to do this than with giant zombie hands? And not only that, as each day goes past one of the fingers “falls” off, and keep going until there’s none left. You could also tweet #TWDFeb10 for a chance to win one of the fingers!