Mr Kipling knows that cake can bring a moment of happiness on the dreariest of days and with petrol prices, mortgages and general cost of living on the up, he has spontaneously decided to perk up the nation with 19 cake-To-Go dispenser popping up on streets in London, Birmingham, Glasgow, Manchester, Nottingham and Sheffield.
The installation board dispenses free Angel Slices at the push of a button along with the aroma of freshly baked cakes. The dispenser will be giving away free cake until Sunday 1st April.
Also keep your eye out for the Cake-To-Go team coming round the UK with the awesome Cakemobile!
I do love that little van, I want the wing mirrors for my car!