A giant Sprite dispenser placed in one of the most crowded beaches in Brazil, where people could have a cold refreshing shower during Brazilian summer, where temperatures reach close to 40ºc. With more then 1,500 showers everyday, together with a sampling strategy around the machine. Sprite Shower was able to leverage the brand above all others in the field and consumers more than merely hearing about Sprite’s refreshing power, felt it directly all over their bodies.
I love the giant dispenser that they’ve actually made rather than just installing some normal showers and say they’re from Sprite, much more fun and interesting.
*FRESHLY PRESSED 21/05/12*
Very happy to have been Freshly Pressed! I believe I actually squealed when I saw haha feel free to comment and please follow if you like this kind of stuff! You may find something you like in my other posts too so please check it out! Thanks for looking and reading 🙂