Misereor: Social Swipe

Ever wanted to donate to charity but had no cash or change? No problem! Advertising agency Kolle-Rebbe have solved your predicament! Now you can swipe your credit card on this interactive advertisement and donate with a simple swipe. The video that plays once swiped is very pleasing and gives you a sense of actually doing more than just swiping your card – would have liked to see more versions though as there was only the two videos shown. Over 3000 Euros were made during the first month.

2 thoughts on “Misereor: Social Swipe

Tell me what you think

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s